The Runways Have Spoken—These 5 Winter Colour Trends Will Be Big News in 2024
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Courtesy FendiStyle Notes: Just in time for a cold winter, icy blue is set to be the pastel of the season. Appearing in over 20 S/S 24 shows, you might want to stock up on your baby blues early, as this cool trend will continue long into next year. For maximum effect wear it head-to-toe with unexpected pops of colour à la Fendi and Akris.
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Akris: Victor Virgile/Gamma-Rapho via Getty Images
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Courtesy Sinéad O’Dwyer
I can't get enough of H&M's perfect mohair knits.
You might just find you'll wear a smart blue shirt even more than a white one.
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Max Mara: Pietro D'Aprano/Getty ImagesStyle Notes: It stands to reason that the coldest season in the calendar would eventually embrace bright white. This shade might be known for keeping us cool in the summer, but turning tradition on its head and echoing the frosty winds and snowy settings of winter in your colour palette is the boldest way to make a statement in early 2024. White dresses were particularly prevalent (see 16Arlington, Balenciaga, Carolina Herrera and Valentino), but you're going to want to layer up with a cosy coat to make them work for winter.
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Isidore Montag/Gorunway.com courtesy Missoni
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Courtesy Another Tomorrow
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Style Notes: Whether you call it camel, beige, biscuit or tan, sandy brown shades always come back into style (that is, if they ever leave). From summer safari to transitional trenches, this versatile hue is a staple in our wardrobes all year round, but this winter calls for warm-toned, golden beiges to bring a little sun to the gloomy days.
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Courtesy 3.1 Phillip Lim
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Grab the co-ordinating jacket and wear as a full suit, or style these chic tailored trousers with just about anything else in your wardrobe.
Shop the matching La Veste Caraco Woven Blazer
(£920).
There are plenty of striped shirts on the market, but this colourway stands out from the crowd.
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Style Notes: And just like that, we're revisiting the blue spectrum, but this time is the turn of punchy, bright cobalt. After 2023's Barbie pink and hot red, this is the new saturated shade to kickstart fashion conversations. We're calling it now: 2024 belongs to cobalt blue.
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ACNE: Victor Virgile/Gamma-Rapho via Getty Images
When Mulberry does it with accessories, you know you're onto a winner.
I'll be wrapping up in knits like this and hibernating for the foreseeable.
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Marco Mantovani courtesy Alberta FerrettiStyle Notes: It just wouldn't be a complete colour roundup without a dark, grounding shade that you can pair with everything, and sorry, black; but deep chocolate brown looks supremely expensive. Whilst the runways showed moody, all-brown looks, we'll be breaking it down into mix-and-match separates to help boost the rich-factor of everyday colours like cream, denim blue and charcoal grey.
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Courtesy Altuzarra
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Givenchy: Peter White/Getty Images
