I've Done the Research–Here's Everything Influencers Pack for a European Holiday

So you've done the research, found the destination, booked the flights (and if you're anything like my friendship group, you've even found the restaurants and pre-approved the menus), but the hardest part of planning any holiday is knowing what to pack.

Whether you're heading for the turquoise seas of the Greek islands, the lavender fields of southern France or a chic Italian city break, the European holiday aesthetic is currently trending, and it mixes all of the best parts of vacation dressing with European charm. Imagine the understated, classic style of Audrey Hepburn in Roman Holiday, the cool-girl colours and prints of The White Lotus and a dash of the yacht-girl-summer-meets-tomato-girl hashtags, and you've got yourself the dream mood board. 

What to pack for a European holiday: an outdoor summer table setting

Photo:

@dianekari
 
 

So, what are the key pieces in the European summer wardrobe, I hear you ask? Well, in order to answer that very question, I hunted through the very best holiday outfits of Instagram's best dressed to get a definitive answer. And as it turns out, the same pieces crop up time and time again, assembling the perfect holiday capsule wardrobe. There are, of course, the obvious inclusions (linen, sandals and raffia bags), but there are also plenty of trending pieces that are currently enjoying a particularly good summer (I'm looking at you, bandeau tops).

So, if your holiday is just around the corner and you're looking for the ultimate guide on what to pack, keep scrolling for the 14 pieces that influencers are currently adding to their suitcases. Happy holidays!

1. PRINTED DRESS
What to pack for a European holiday: Printed dress

Photo:

@dianekari

Style Notes: It goes without saying that dresses come into their own in the summer time, and this year is all about the printed dress. Channel countryside chic with ditsy florals, or opt for graphic stripes that stand out in a busy city. 

2. LEATHER SANDALS
What to pack for a European holiday: Leather sandals

Photo:

@emswells

Style Notes: Whether it's Birkenstocks, gladiators, slides or flip-flops, it always helps to have a good pair of long-wearing leather sandals in your arsenal. They add polish to any look. 

3. SIMPLE SWIMWEAR
What to pack for a European holiday: Simple swimwear

Photo:

@emmahoareau

Style Notes: Swimwear trends may come and go, but it's the classics that stand the test of time. There's no need for frills, straps and fiddly accessories—the best swiwmear is chic, sleek and decidedly understated, and works best with an open cotton shirt or underneath a cover-up.

4. WHITE LINEN
What to pack for a European holiday: White linen

Photo:

@spiritedpursuit

Style Notes: It's an oldie but a goodie, and there's a reason we revert back to the same linen year after year. There's nothing quite like slipping on some clean, white linen—just ask the European holiday girls. They're wearing shirts, skirts, dresses, trousers, jackets…

5. COVER-UP DRESS
What to pack for a European holiday: Cover-up dress

Photo:

@kimturkington_

Style Notes: Sorry sarongs, if you're looking for something a little more contemporary to wear over your bikinis, influencers are reaching for open-knit and crochet dresses instead of wrap skirts and kaftans. 

6. TAILORED SHORTS
What to pack for a European holiday: Tailored shorts

Photo:

@lizzyhadfield

Style Notes: Dress up everything from oversized shirts to swimsuits with the simple addition of a pair of tailored shorts. Not only will they make even your most casual clothes feel special, but they also happen to work with just about every style of shoe, too.

7. RAFFIA ACCESSORIES
What to pack for a European holiday: Raffia Accessories

Photo:

@cortnebonilla

Style Notes: Just when we thought we couldn't love any summer accessory more than the raffia basket bag, we fell for woven hats, shoes, and even jewellery, too. There really is a raffia accessory for every outfit. 

8. STATEMENT SUNGLASSES
What to pack for a European holiday: Statement sunglasses

Photo:

@styledbya

Style Notes: If you're likely to already own any item in this list, I'd be willing to bet you have a pair of sunglasses on standby for when the weather improves. Sunglasses are, after all, the finishing touch to any summer outfit, and a bright, colourful pair with an interesting shape can take a look from good to great.

9. CO-ORDS
What to pack for a European holiday: Co-ords

Photo:

@virginiegrossat
 
 

Style Notes: Save precious time planning outfits by relying on co-ords, the easiest way to pull together an outfit in less than five minutes. They'll help you stay cool in every sense of the word. 

10. THE MINI DRESS
What to pack for a European holiday: Mini dress

Photo:

@borislavasekova
 

Style Notes: Make the most of bare-legged season in a playful mini dress and sandals combo. (And, you'll score extra Euro style points if you manage to incorporate a neckerchief, cardigan and a Vespa.) 

11. SUN HATS
What to pack for a European holiday: Sun hat

Photo:

@dominiqueedangelo
 

Style Notes: Any trend that is as practical as it is cool gets our approval, and you won't regret keeping a sun hat in your beach bag for the long summer afternoons. 

12. BANDEAUS
What to pack for a European holiday: Bandeau

Photo:

@gracealexandriaa
 

Style Notes: We've probably got the '90s renaissance to thank for the revival of the bandeau top and dress (it's a much more welcome return than low slung jeans and body glitter). On the days you want to wear as little as possible whilst still looking chic, a strapless neckline is the day-to-night wonder that avoids tan lines, too. 

13. TANK TOPS
What to pack for a European holiday: Tank top

Photo:

@louisahatt
 

Style Notes: Few people will argue that a tank top isn't a treasured core piece in their wardrobe all year round. Dress up this versatile basic with tailored trousers, light linen or maxi and mini skirts when the temperature rises. 

14. WIDE-LEG TROUSERS
What to pack for a European holiday:Wide-Leg Trousers

Photo:

@monikh

Style Notes: If there's one item that goes seamlessly from desk to dinner to holiday, it's a pair of slouchy wide-leg trousers. Linen is perfect for tackling a heatwave, but a wool pair will serve you well into autumn and winter too.