I'm an Editor With Fancy Taste—These 24 Amazon Homeware Buys Tick the Boxes

The best Amazon Prime Day October 2023 interiors deals according to an editor

Photo:

Phill Taylor for Who What Wear

Don't get me wrong, I adore investing in clothes, shoes and bags, but when it comes to this October 2023 Amazon Prime Big Deal Days, I'm going to be all about the chicest interiors purchases. I moved into a new house a couple of years ago and it's been a slow but steady (read: frustrating) process of gradually overhauling every room. Some areas have been repainted and furnished, but I'm still lacking a lot of those extra details and finishing touches that can make a house feel like a (stylish) home. Not only that, but when you're investing in boring things like roof repairs or replacement dishwashers, it's the little luxuries like a great steamer or a game-changing air-fryer that actually get left until very last, or never at all. Which is why I'm making sensible homeware-related purchases for the last of Amazon's Big Deal Days.

First things first though, you'll want to make sure you're signed up for an Amazon Prime account here. It's free for 30 days so you can access all the benefits of the Big Deal Days discounts without shelling out a penny (just remember to cancel before the 30 days is up if you don't want to pay the monthly fee going forward). When does this Prime Day end, you ask? Well, it's live until 23.59pm BST on 11 October, 2023.

The best Amazon Prime Day October 2023 interiors deals according to an editor

Photo:

Phill Taylor for Who What Wear UK

I have the wardrobe and the clothes… now I just need the storage solutions and those final home decor buys.

Depending on your interiors taste or ambitions for your home (whether rented or owned), there's a surprising volume of interesting finds to discover on Amazon. You can use the platform to search for smart little inventions that make a difference to your everyday—seriously, velvet hangers will tidy up the wildest of wardrobes (and you can see how heavily I rely on them in the image above)—through to more luxe, indulgent buys that tap into a particular aesthetic.

There's plenty on offer for the minimalist, purist or those who subscribe to a neater, Mari Kondo-esque way of life: chic storage options that look like they've come out a futuristic hotel room, neutral-hued velvet cushion covers that I can imagine in Soho House, or a classic Scandi-looking stove-top coffee maker are all worth checking out if that's your stye inclination.

For the maximialists out there (and that's me), a Berber-style rug, vibrant velvet sofa, standout floor lamp and more can all be discovered with discounts today. Whatever you lean towards, if you're looking to invest in making a few effective tweaks to your home interiors, now is a good time. 

Keep scrolling to see the top Amazon Prime Day homeware buys for October 2023, as chosen by this very fussy editor. And don't forget to sign up for that free Prime trial so you can reap the discounts. 

Every fashion lover needs a reliable steamer—having one of these babies in my arsenal means I can look more polished when I'm travelling but also skip the ironing board on a day-to-day basis.

Yes, I probably will use these very luxe-looking storage boxes for my child's insane amount of toys. But imagine how nice they'd be for beauty buys or shoes?

Something to help my mornings feel a little more Scandi. 

I'm a big fan of retro, togo-style chairs, and this one looks just perfect in form, fabric and colour.

No joke, buying an airfryer has genuinely made my life less stressful. When you've got a hungry child who needs to be fed ASAP, or if you just simply want to rustle up something healthy quickly after work, a dual-option airfryer will become your best pal.

We're creeping towards very dark mornings again, but a Lumie can really help the waking-up process feel a little more manageable.

I wouldn't say I'm a mug hoarder, but I simply can't resist adding elegant, voluminous mugs to my collection because I drink about 400 cups of tea a day.

The one. The only. Velvet hangers will change your wardrobe for the better.

It's not a big discount, but every little helps! Elegant bedding in on-trend colours can be hard to find, but this set is a really sumptuous option.

An understated floor lamp that could work in so many homes.

Do you find it hard to get to sleep with noise outside, rowdy neighbours or when you're travelling? These elegant-looking ear plugs are my latest Amazon win.

Debobbling your jumpers basically makes them brand new for the season—it's the most cost-effective way to keep getting joy out of your knitwear.

Is there anyone who doesn't like a big, round mirror? 

If you live in a hard-water area, a showerhead filter can really transform how your skin and hair both looks and feels.

Say yes to organised knickers, socks, tights and more—peaceful draws equal a peaceful mind, in my humble opinion. 

Who knew Amazon stocked such elevated-looking candles? I love the idea of a pine fragrance for winter.

These would look great around a large, simple kitchen table.

My husband is a plant dad, so I'm constantly on the lookout for chic plant pots that won't break the bank.